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🔵Marketing degree

🔵Real-world experience in health, finance, marketing, tech, and more

🔵 Collaborative mindset

🔵 College-level training in audience targeting

🔵 AP and other styles

🔵 Skilled in SEO

Forging Connections

Perfect grammar and optimized SEO result in nothing more than a high bounce rate if writing doesn't connect with your audience.

Grammatically correct phrasing doesn't guarantee the best phrasing. Context and connotations for the audience must be considered with every word and phrase choice to ensure correctness and impact.

Some of my work is done under NDAs that forbid public display of work. Please contact me at LizMasoner@gmail.com for further details on additional projects.

Writing Examples

Forbes Advisor

Hostinger Website Builder Review for 2025: Features, Pros And Cons

For entrepreneurs, sometimes the hardest part of trying to build a website is getting past staring at a blank screen. Hostinger’s website builder takes the fear out of the first stage of the creation process. While I personally prefer deeper customization options and creating sites without AI, Hostinger’s AI builder is a great tool to level the playing field for entrepreneurs without any website-building experience or the funds to hire a professional designer...
Forbes Advisor

4 Real Ways To Get A Free Business Email Address

Free business emails are real, but they aren’t plentiful. We’ve found four legitimate ways to get a free business email address using a custom domain name to help you increase your company’s credibility and security without breaking your budget. We’ve also found several cheap business email options if you need more features than free plans offer, and talked with experts about what’s most important when choosing a business email provider...
Forbes Advisor

Hostinger Review 2025: Features, Pros And Cons

Hostinger is one of the best megahosts out there, and it regularly places as one of our best hosting provider picks. While not as strong in support as some boutique web hosting providers, it’s a solid host for those needing a budget entry into web hosting.

The ability to use the website builder, WordPress and direct PHP or HTML websites on one account offers a lot of flexibility as businesses explore what platform is best for them. However, companies should pay attention to renewal prices, as the price increases when special offers run out can often surprise new customers...
Forbes Advisor

5 Best Free Web Hosting Services Of 2025

No matter how stellar some paid web hosting plans are, sometimes there just isn’t the budget for it. The best free web hosting services can help get your business online, start a personal blog, or build a site for a school project, community event or one-time event.

Eventually, businesses will want paid web hosting with more benefits, server resources, features, security and support. However, there are plenty of reasons to consider free web hosting for your website when starting out. We’ve dug deep into the data, testing, features, security, pros and cons of the best free website hosting available to help you find the best free web host in record time...
Forbes Advisor

The Onboarding Process: A Step-By-Step Guide

There’s a reason job description terms like “self-starter” and “hit the ground running” have prospective employees running for the hills. Terms like those (among others) suggest little to no employee onboarding or training. 
A well-thought-out and executed employee onboarding program does more than help your company stay compliant with hiring laws; it also acts as a training period to get new hires up to speed quickly. A great onboarding process improves employee engagement, retention, productiv...
Forbes Advisor

Sample 2025 Payroll Calendar Downloads: Weekly, Biweekly, Bimonthly And Monthly

“Show me the money!” It’s more than a funny movie line Tom Cruise yelled in Jerry Maguire; it’s the ultimate motivation for almost all employees. No matter how much your employees (or you) love your job, it’s the paycheck that keeps them coming back. Your payroll schedule influences employee loyalty, your business’s cash flow, payroll costs and even payroll accuracy.
A payroll calendar helps you plan out pay periods and paydays. We’ve created downloadable sample payroll calendar templates for we...
Forbes Advisor

10 Best Reseller Hosting Providers Of 2025

Reseller hosting gives web designers and developers a way to generate a continuing revenue stream from one client (with or without content and design maintenance plans) by renting hosting plans from established web hosting providers and reselling them to clients under white labeled dashboards. The best reseller hosting providers make it easy to manage your reseller hosting clients and plans.

All of my “best-of” lists are informed by years of industry experience, backed with in-depth data collection and..
Forbes Advisor

Best Shopify Alternatives Of 2025

Shopify’s customer satisfaction and name recognition don’t match. While Shopify is the undisputed king of e-commerce name recognition, users are often disappointed with high subscription costs, extra fees, lack of quick customer support and difficulties with customization.

As an all-in-one e-commerce platform that includes hosting, users also often have concerns about Shopify’s lack of detailed information on the hosting resources keeping their online stores live and functioning.

That said, its quick and easy store creation, along with over 4,000 third-party integrations, keeps Shopify squarely on most best e-commerce platform lists. However, Shopify isn’t best for every business, so I’ve collected my top five Shopify alternatives to help you grow your business.
Forbes Advisor

10 Best Domain Registrars Of 2025

Free domain names with hosting offers are expensive. Most people register a new domain name as part of getting web hosting, but renewal rates are often a case of sticker shock, and security is often lacking. Most of the best domain registrars specialize in domain registration first and hosting second (if at all), allowing them to offer better prices, security and more features.

My best domain registrar list is the result of years of industry experience, a deep dive into the features and specifications, research into the experiences of thousands of real-life customers just like you and hands-on testing of each ranking provider. After all of the tests we put each provider through, little piggy Porkbun wiggled its way to the top with affordable pricing, outstanding security, great ease of use and a friendly support team.
Forbes Advisor

4 Best eBay Alternatives Of 2025

Many folks start off selling on marketplaces like eBay but quickly run into issues with control, fees and policies that stifle growth. When you’re ready to take control of the entire process, it may be time to pick an e-commerce platform as an eBay alternative.

We researched the best e-commerce platforms and marketplaces to help you find the best alternative to eBay for your needs, whether you want to plan for growth, need outstanding SEO tools, want a simple solution or need an ecosystem of e-commerce tools.
Forbes Advisor

Website Hosting Costs: How Much Should You Pay And How To Get A Great Deal

Finding the budget for website hosting can be a burden when budgets are tight. Whether you’re building your first business website or creating a personal blog, website hosting costs are a continuing expense that can stretch your wallet.

Wondering what hosting really costs for you and how much is too much? I’ll walk you through how much website hosting costs by hosting type, the extra costs, how to get a great deal and even how to find free web hosting plans...
Forbes Advisor

5 Best Social Media Management Tools Of 2025

Finding the best tools for social media managers isn’t always easy. Every social media management platform focuses on different aspects of posting, approval management and engagement. Throw in drastically different pricing, and it becomes a monumental task to pick the best social media management tools.

Our data-driven approach is backed with expert testing insights to highlight the information you need as an individual small business owner or agency to pick the best social media management software for your situation. For example,
Forbes Advisor

7 Best Free Website Builders Of 2025

Best for Integrations
WordPress.org



4.6



Our ratings take into account a product's cost, features, ease of use, customer service and other category-specific attributes. All ratings are determined solely by our editorial team.













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Expert Take

WordPress.org’s main interface is clunky, which is my hill to die on. Yes, you can do amazing things with WordPress.org, but the vast majority of its functionality is in third-part...
Forbes Advisor

10 Best Web Hosting Services Of 2025

A website is the primary way people find information about your products, hours and location and is the main sales channel for e-commerce businesses. A great web host is needed to keep your website online 24/7 without significant downtime. With a dizzyingly large number of hosting choices available, finding the best web hosting services can feel impossible.

I’ve dug deep into the data, comparing dozens of plans and testing products hands-on from the most popular web hosts, along with top contenders you’ve probably never heard of, to identify the best web hosting for ...
Forbes Advisor

4 Best Free Blogging Platforms Of 2025

Video killed the radio star, but social media hasn’t been able to kill blogging. Social media could be considered microblogging, but with social media comes a lack of control, content limits, and the chance your content will disappear in the blink of a false report.

Finding the best blogging platform for your needs gives you more security, control, and freedom to present your content your way. Plus, it opens more monetization opportunities through Google AdSense, affiliate links, placing custom advertisements, and e-commerce stores.

I dug into 20 platforms to...
Forbes Advisor

How To Start A Blog And Make Money In 2025

Blogging is a lot of hard work. Even doing what you love takes time and effort. While blogs are relatively inexpensive to start monetarily, your time investment can be significant. Taking the time to create a plan early helps avoid pitfalls that cost even more time and could damage community-building.
There’s a big difference between casting a wide net and throwing spaghetti against a wall to see what sticks. Even if you have multiple areas of expertise, each blog needs a focus. You might later...
Forbes Advisor

Showit Vs. Squarespace (2025 Comparison)

Showit and Squarespace both hit the mark with most of the features you expect from every website builder, but they go about it very differently. Showit focuses on the look and feel of the website plus blogging to connect with your viewers in a personal manner, while Squarespace focuses on a guided e-commerce experience.
While Squarespace has more free templates and a wider variety than Showit, Showit templates are generally more aesthetically pleasing to start from and offer more end-use flexibi...
Forbes Advisor

Google Sites Vs. Wix (2025 Comparison)

Google Sites vs. Wix features is a case of “but wait, there’s more.” For almost every feature Google Sites offers, Wix adds more depth. However, if you compare free plan to free plan features, Google Sites offers much more generous core features and no ads. The only hint it’s a Google Site is a tiny “report abuse” button in the bottom left of built sites.
Wix takes the gold when comparing templates. Even artists have a hard time designing websites. It’s a specialized skill, just like cake design...
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